Storytelling

Stories that build funder confidence

Our Framework

Before commissioning a story, we follow out framework and ask the following 5 questions…

Who is this for?

What decision does it support?

Have we created safety for the person involved?

What changes are we clearly showing?

Does this build confidence or just fill a channel?

Ankita's Story

Ankita’s Story is a sensitive, documentary-led film that explores the real-life impact of community support and opportunity. Told through close, intimate storytelling, the film centres on Ankita and her family, capturing their experiences with honesty, care, and respect.

Play VideoYoung girl standing on Leicester City football pitch at the stadium.Play Video

DATA PROVES PERFORMANCE. STORY EXPLAINS IMPACT

 

Storytelling as part of fundraising readiness

When aligned, they reduce perceived risk and make funding decisions easier.

Strong storytelling does not guarantee funding. Weak storytelling can undermine it.

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Let’s create something that moves people.

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